[01] HOUSEOF HUR - MIDNIGHT SOOTHING CLEANSING BALM

A gentle yet effective cleansing balm designed to melt away makeup, sunscreen, excess sebum, and daily impuritieswithout leaving the skin feeling stripped or tight. The HOUSE OF HUR Midnight Soothing Cleansing Balm transforms from a rich balm into a silky cleansing oil as it is massaged into the skin, helping dissolve stubborn residue while maintaining skin comfort. Its soothing, moisture-conscious formula makes it an ideal first cleanse for anyone looking for thorough cleansing without compromising the skin barrier.

Texture
A smooth, buttery balm that melts effortlessly upon contact with the skin and transforms into a silky oil. It emulsifies with water into a lightweight milky texture and rinses away comfortably without a heavy, greasy residue.

Skin Type
✓ All skin types
✓ Dry and dehydrated skin
✓ Sensitive or easily irritated skin
✓ Combination and oily skin
✓ Ideal for daily sunscreen and makeup removal
✓ Suitable for barrier-conscious routines

Key Ingredients

• Soothing Botanical Ingredients: Help calm and comfort the skin while cleansing away daily buildup.
• Plant-Derived Oils & Emollients: Help dissolve makeup, sunscreen, excess sebum, and oil-based impurities without harsh cleansing.
• Moisturizing Ingredients: Help maintain softness and reduce the dry, tight feeling that can follow cleansing.
• Skin-Conditioning Ingredients: Support a smooth, comfortable complexion while helping protect the skin's natural moisture balance.

How to Use
With dry hands, scoop an appropriate amount and apply to a dry face. Gently massage in circular motions, concentrating on areas with makeup, sunscreen, or excess buildup.

Add a small amount of lukewarm water and continue massaging until the balm emulsifies into a milky texture. Rinse thoroughly with lukewarm water. Follow with a water-based cleanser for a double cleanse, particularly in the evening when wearing sunscreen or makeup.

Benefits
🧼 Effectively removes makeup, sunscreen, and daily impurities
✨ Melts away excess sebum and oil-based buildup
🌿 Provides soothing care while cleansing
💧 Helps maintain skin softness and moisture
🛡 Cleanses without unnecessarily stripping the skin barrier
🌸 Leaves skin feeling clean, comfortable, and refreshed
🌙 Ideal as the first step of an evening double-cleansing routine

Brand Story
HOUSE OF HUR is a Korean beauty brand inspired by the idea that makeup and skincare should work together to enhance the skin rather than simply cover it. Known for its elegant, modern approach to K-beauty, the brand combines skincare-conscious formulations with effortless textures designed to support naturally healthy, radiant-looking skin.